For IT Directors and business leaders who’ve spent years buying better technology — and still can’t explain why nothing actually works.
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You find out a meeting room is broken when a senior leader emails you about the client presentation that fell apart in it. Your monitoring system is complaints.
You’ve been asked to “do something about productivity” since the company went hybrid. You still don’t have an answer you’d stake your job on.
You’re managing 20 to 80 meeting rooms and genuinely don’t know which hardware is quietly failing, or which spaces nobody touches because the camera angle is terrible.
You bought the full Microsoft 365 stack. You’re using about 30% of it. Every few weeks there’s a feature announcement. You think “I should look into that.” You never do.
If someone asked you to justify renewing the AV maintenance contract, you’d struggle. You know it’s worth it. You just can’t prove it on a spreadsheet.
You find out about faults when someone complains. That is your monitoring system. A complaint. In an email. After the meeting has already happened.
None of this is incompetence. It’s what happens when organisations treat technology like furniture. Buy it. Install it. Forget it.
The first book that explains why what you’ve already bought isn’t working — and gives you the operating system to fix it without starting again.
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Designed to close tickets, not solve problems. No incentive to understand your environment deeply enough to catch intermittent faults. They respond to what’s reported. You don’t always know what to report until someone’s already complained.
They measure activity, not outcomes. They tell you who’s clicking and who isn’t. You were answering a business question with a tool built for a different one entirely.
You left with intentions and walked back into an inbox. Nobody handed you a next step that fitted into your actual week. Inspiration without implementation is just a sandwich and a tote bag.
The advice will always point toward a purchase. That’s not a criticism — it’s a structural conflict. You need someone whose answer might sometimes be: “you don’t need to buy anything, configure what you’ve already got.”
Ten articles on monitoring employee productivity. Not one that tells you clearly, given your size, your licensing, your HR setup, exactly what to do and why. Everything is caveated into uselessness.
Five disciplines. One operating system. The framework your workplace has been missing.
Not how the vendor demo assumed they would work. Before anything gets specced, designed, or purchased.
Video, audio, room booking, and network designed to function together.
Rooms that were avoided because people didn’t trust them start appearing in booking data again.
Finance teams get a forward view. Budgets become predictable. CFO conversations become easier.
Faults caught before anyone walks into the room. The complaint never happens.
Whether you’re fitting out a new building or inheriting an estate in trouble.
Nobody has joined those five things up before. Not a reseller, not a vendor, not a consultant — each disappears at a different point. DITAM closes the gap permanently.
Every discipline in full — applied to real environments, real constraints, real organisations. Not theory.
The specific patterns that explain the faults and the firefighting. Once you see it, you can’t unsee it.
The language to take to your CFO, your MD, your Facilities Manager. Without losing the room.
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The DITAM framework in full. A practical operating system for your workplace. Applied, not theoretical.
Spent years in the military. Left with systems thinking, intolerance for unnecessary chaos, and a low threshold for things being done badly when they could be done properly.
Moved into AV and workplace technology. Kept seeing the same problems repeat across every client, every budget, every building.
The specific moment: standing in a boardroom watching a senior leader in front of a room full of people while the screen wouldn’t connect and the camera was offline. Nobody knew it was broken until someone was already embarrassed. That kept happening. Everywhere.
Organisations don’t have a technology problem. They have a deployment problem. The kit works. What’s missing is a system for everything that happens before the install, during it, and for the years after the van drives away. SPOR was built to fill that gap.
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“Outstanding AV vendor — meticulous, knowledgeable and endlessly accommodating, ensuring exceptional installation service and support.”
— Manager, Audio Visual, NFL
Inconsistent kit. No unified system. No monitoring. Global brand not meeting its own international AV standards.
Full Cisco-based AV. Remotely monitored. Delivered in 6 weeks. £250,000 project value.
Fast-growing fintech that outgrew its Shoreditch office. Rooms designed in isolation.
96 meeting rooms across 6 floors. Designed around how Monzo’s people actually work.
120 London employees. Office not built for hybrid. Technology not fit for purpose.
Full hybrid transformation in 6 weeks. All spaces integrated into one system.
Clinical teams on fragmented technology for MDT meetings. Dropped connections not acceptable.
MDT rooms across multiple NHS Trusts. Built for reliability where it isn’t optional.
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It’s written for IT Directors and business leaders managing workplace technology where hybrid working has made everything more complicated. If that’s you, it will be one of the most useful things you read this year.
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